For UGC agencies
For Meta Ads creative agencies tired of Business Manager.
If you produce paid social creative for Meta and live in Business Manager all day, Briefbase handles the creator-side ops so you can focus on the creative.
Meta Ads creative agencies who produce paid UGC content for ecommerce brands.
A day in your life
You know this script
by heart.
- 07:42Three new creatives needed by end of day. Each needs whitelisting. Each whitelisting takes 90 minutes in Business Manager.
- 11:09Brand asks which CPM the new variant hit. You do not track CPM per creative because there is no system for it.
- 14:30Creator forgot to deliver the 9:16 raw version. You need it for the 1:1 cutdown.
- 18:00Monthly report: which creator produced your best-performing ad? You guess.
What Briefbase does for you
Five things, built for your
specific stack.
One-click Meta whitelisting flow: three taps for creators, no Business Manager hell
Track required deliverables per video (9:16, 1:1, 4:5, raw clips)
CPM-per-creator scorecard
Monthly performance report with creator leaderboard
Asset library tagged by brand, creator, and performance tier
The whitelisting flow alone is worth the subscription. I used to lose 90 minutes per creator in Business Manager.
Your workflow, inside Briefbase
From brief to payout,
in one screen.
- 01
Send the brief with required formats
Brief includes deliverables checklist: 9:16, 1:1, 4:5, raw cuts.
- 02
Creator delivers, Briefbase checks formats
Briefbase flags missing formats automatically. No more where-is-the-1:1 emails.
- 03
Brand approves in the portal
No-login review link, timestamped comments, approve or revise.
- 04
Whitelist in three taps
Briefbase generates the link, creator confirms, you get notified when done.
- 05
Track CPM and rank creators
Paste CPMs from Ads Manager. Briefbase builds the leaderboard for monthly review.
FAQ
Questions answered.
Cannot find your answer here? Email us. Replies usually within a few hours, from the founder, not a bot.